Expo
[SME Joint Entry Support Project] Thailand Game Show
π Global Expansion, Now is the Opportunity!
MegazoneCloud is participating in this year's Large and Small Business Joint Expansion Support Project by the Ministry of SMEs and Startups.
We aim to create practical global expansion opportunities together with capable domestic game companies dreaming of overseas expansion. Through support programs such as marketing, localization, and export consulting, we will help your wonderful games stand on the global stage.
We hope this opportunity will be of practical help to game companies who have been considering overseas expansion, and we look forward to the participation of those interested! π
π Recruitment Target
β
Independent game development companies, not publishers
β
Companies with SME confirmation certificates
β
Independent companies without equity from large or mid-sized enterprises
β
Companies that are not subsidiaries or affiliates of large or mid-sized enterprises
β
Games without suggestive or violent elements in submitted works
β
Development companies seeking overseas publishing through Southeast Asian publishers
ποΈ Preferred Conditions
- Companies with game content and services targeting Southeast Asian (Thailand, etc.) game market expansion
- Small and medium-sized game companies considering or with experience in game launching or publishing based on global cloud infrastructure
- Companies with clear intentions to expand exports and partnerships utilizing MegazoneCloud's global regions/networks
π£ Priority Recruitment Fields
- Content-focused game companies such as online games, mobile/console games, cloud games, etc.
- Development companies with Thailand localization experience or multi-region response capabilities
- Companies with multiplayer game IPs with high potential for cooperation with local publishers
π Recruitment Target Evaluation Criteria
β»Selection will be made after review according to evaluation criteria following application
| Evaluation Category | Evaluation Item | Detailed Evaluation Criteria | Score |
|---|---|---|---|
| Policy Alignment | β Purpose Alignment | β Understanding of business objectives and specificity of global expansion direction β Consistency and specificity of project goals from the game company's perspective β Description of target country (Japan/Thailand) expansion background and necessity | 20 points |
| β‘ Clarity and Appropriateness of Performance Goals and Expected Outcomes | β Presentation of goals focused on expected outcomes and export realization feasibility β KPI linkage within projects such as export amount, number of contracts, promotion/PoC β Clarity of monetization feasibility and business model of participating game content | 20 points | |
| β’ Differentiation and Ripple Effects in Global Game Market | β Genre, content differentiation of submitted game, and target market fit β Originality compared to other game companies, global fandom potential, target market responsiveness β Possibility of contributing to new market creation and export increase | 20 points | |
| Business Competitiveness | β£ Domestic and International Market Growth and Expansion Potential | β Game's own growth potential and localization expansion possibility β Game's own marketability, user acceptance, multi-platform expansion plans β Possession of local distribution/publisher/marketing channels | 10 points |
| β€ Overseas Expansion Implementation Plan and Promotion Strategy | β Actual publishing and monetization execution strategy beyond offline participation β Possession of distributor consultation, platform listing, marketing/PR expected plans, etc. β Promotion plans targeting user base | 10 points | |
| Business Management | β₯ Project Execution Capability and Collaboration Intention | β Existing business track record or successful collaboration experience β In-house project manager composition, schedule response capability, practical communication capability β Understanding of AWS and major cloud services | 10 points |
| β¦ Management Appropriateness | β Cloud-based response capability such as infrastructure/security/development operation system β Cloud resource configuration within projects, presence of management responsible person β Possession of PoC and server construction experience | 10 points |
π MegazoneCloud Support Details
- 1 interpreter assigned per 2 companies
- Business Day: Publisher matching consultation
- General Public: Operated as separate promotion area in B2C hall and guided customers to view B2C booths
- Networking Seminar (scheduled for October 15)
4-hour networking support including dinner and beverages
- Influencer promotion by 1 person integrated
- Press news publication promotion 3 times
- Common provision: Directory book
π Precautions
- Even if it becomes difficult to participate in the exhibition due to unavoidable circumstances after final selection, cancellation is not possible, and the exhibition will proceed through MegazoneCloud personnel. In this regard, you must respond to any subsequent information requests for government reporting.
- This project does not provide support for travel expenses such as airfare and accommodation.
